New look on the Climate Change Campaign

While reading through my favorite blogs, I came across this random environmental post by Yes and Yes. I felt the need to post it on my blog as well. This video is a public outreach strategy by the 350 group.
Their message is that we must reduce the quantity of carbon dioxide (CO2) in the atmosphere from 390ppm to 350ppm. This number comes to us from climate specialists and apparently is the upper limit of CO2 there can be in the atmosphere without repercussions on the global climate. They are looking for support in order to press the point of climate change and green house gas emissions during the United Nations meeting taking place in Copenhagen during December of this year. Their website is very interactive and you can easily spread the word through links to facebook, twitter and youtube, just to name a few. They put some information about the cause but very little individual actions one can take to reduce CO2 emissions on a daily basis. But individual action is not their aim, they want to influence corporations and governments to do something about it. I signed their online petition and you can too by clicking here.

Unfortunately I missed the International Day of Climat Action which was October 24th, I was unaware of it's existence. I'll know for next year.